Opals Down Under wanted to grow their eCommerce sales by targeting the US market through SEO. While they already had a strong presence in Australia, their visibility in the US was limited.

By implementing a tailored SEO strategy focused on the US audience based off leveraging strategic keyword research, content optimisation, and link-building. Starting with a full on page seo website audit, followed by specific content implentation to target researched based keywords for the US market.

This strategy resulted in 100s of keywords ranking on page 1 position #1 in the Australia and US, along with a keyword word ‘Black Opals’ which creates over 50K impressions per month alone.